In the complex web of corporate financial choices, CFOs often discover themselves at the crossroad between employee wellbeing and budgetary decisions—a sphere where stakes run high. Therefore, knowing and considering these challenges is important before presenting wellbeing programs and its respective ROI to CFOs.
Find out about the 3 top challenges for CFOs
- Budgeting Mysteries: imagine CFOs as modern-day Sherlock Holmes, facing with the difficult riddle of the financial effectiveness of wellbeing programs. It’s like piecing together a puzzle without the luxury of all the puzzle pieces (no epidemiological database on its population, no effectiveness rates of programs, unsure about utilization rates etc).
- Elusive ROI Clues: just as curious cats chase their shadows; every year CFOs embark on a quest for clear and compelling Return on Investment evidence. It’s as if they’re in pursuit of a financial unicorn through the labyrinth of the most contradictory data of provider claims, each quoting a scientific study.
- Balancing Act: harmonizing the wellbeing spectacle with the bottom-line safety net can finally end up in a marginal investment decision for preventive care programs. Invest most where you can calculate the return.
How to show ROI to CFOs
Showing the ROI of wellbeing programs to CFOs is not as complex as it sounds. The Wellcast ROI Calculator© found its place at the crossroads of employee health and healthy financial investments.
We have launched versions of our ROI Calculators in Brazil, USA, Canada, Mexico, Australia, South Africa, India, and are pleased to announce our newest version, Wellcast Europe, which combines within a single calculator the key country-specific metrics per industry: encompassing productivity and epidemiological databases, the different types of productivity losses per condition based on peer reviewed published studies, effectiveness rates and more.
This combination ends in a user-friendly tool tailored for evaluating the ROI of well-being, wellness, and occupational health initiatives. Covering 31 European countries, including the UK and Turkey, the results obtained are unbiased, scientific, and customized to each specific organization and their specific programs.